All work
Northfold Climbing
Booking in three taps
Year
2025
Role
Product design
Services
App design, design system, usability testing

Booking time down from 3 minutes to 40 seconds
Visit the live site
Members booked sessions through an app that took nine taps and a fresh login every time. Friday evenings sold out, but a third of those bookings were no-shows nobody could release.
Five members walked me through booking on their own phones while I took notes. We cut the flow to three screens, added a one-tap rebook and a reminder that lets you hand your slot back. I built the screens from a small set of components the in-house developer could reuse.
Booking now takes about 40 seconds. No-shows on Friday evenings dropped from 31% to 12%, which frees up around 60 extra places a week.


Available for work from November
Projects from £3,000
Let’s talk.
Tell me what you’re making, when you need it and roughly what you’d like to spend. I reply to every enquiry within two working days.